AI EXHIBITOR & SPONSOR PROSPECTING · EARLY ACCESS

Find More Best-Fit Exhibitors, Without Starting From Scratch.

ExpoGenie Discover looks at the companies already on your event site and uses their names and websites to help identify similar companies, research promising accounts, and prioritize where your team focuses first. Turn your current exhibitor list into a smarter place to start prospecting.

Discover is an early beta, available to a limited group of customers while we build it with them. Capabilities are still expanding.

1,000+events run annually
100,000+planners & exhibitors served
Ideal profile createdBased on your event context
Prospects identifiedRanked for your team to review
Similar companies surfacedFrom your exhibitor list
Now in early access
Trusted by leading associations and event organizers
THE OLD WAY

Exhibitor prospecting starts from zero far too often.

Each sales cycle sends event teams back to last year’s spreadsheet, scattered referrals, browser research, and generic outreach, even though their strongest existing exhibitors already reveal valuable clues about who may be a good fit.

The same list gets reused

Prospecting begins with previous exhibitors and an aging spreadsheet rather than a fresh pool of relevant companies.

Fit is difficult to define

Teams know a strong exhibitor when they see one, but the shared characteristics are rarely documented.

Research happens one account at a time

Salespeople move between websites, search results, social profiles, and internal notes to understand each company.

Prioritization is mostly instinct

Large prospect lists provide little guidance about which accounts deserve attention first.

Outreach starts from a blank page

Every first-touch email takes time to research, personalize, and write.

Knowledge is disconnected

Event history, account research, prospect lists, and outreach often live in separate systems.

Your team should spend more time building relationships, and less time rebuilding the prospect list.

WHAT CHANGES

Start prospecting with more context and a clearer sense of fit.

Discover looks at the companies already on your event site and uses their names and websites to recommend similar companies and speed up early research.

A stronger place to start

Generate prospect recommendations based on the companies already exhibiting at your event.

More focused research

Review relevant company information and fit signals without opening a dozen separate browser tabs.

Faster first outreach

Start from company research instead of a blank page, so preparing a relevant first touch is faster.

SEE IT IN ACTION

From your best exhibitors to your next prospect list.

START WITH YOUR EVENT

Give Discover the context behind what you sell.

Point Discover at the event whose exhibitor list you want to grow. Discover uses the company names and websites already on your event site as the starting point for finding more companies like them.

Event context set

IDEAL EXHIBITOR PROFILE

Turn your team’s knowledge into a clear prospecting profile.

Discover builds a starting profile from the companies already exhibiting at your event, using their names and websites to suggest the kinds of companies worth targeting. Review the profile before using it to find new accounts.

Profile ready to review

LOOKALIKE DISCOVERY

Surface companies that resemble the exhibitors you want more of.

Discover searches for companies that resemble the exhibitors already on your event site and presents recommended accounts for your team to review, along with the existing exhibitors each one resembles, so your team can understand and check the match.

Ranked for your team to review

AI-ASSISTED RESEARCH

Get the account context before starting outreach.

Open a prospect to review the company information, fit signals, and research your team needs to decide whether the account belongs in the pipeline. Spend less time gathering basic information and more time determining the right message and next step. Review current sources before using generated information in outreach. Personalized outreach drafting is part of the Discover roadmap.

Research at a glance

HOW DISCOVER WORKS

From event context to a sales-ready account.

Discover helps your team turn existing knowledge into recommended companies, researched accounts, and better-prepared outreach.

Select the Event

Choose the event or program you want to grow.

Define the Profile

Review the industries, company types, and characteristics that represent a strong fit.

Discover Accounts

Generate companies that match the selected profile.

Review the Rationale

Understand why each prospect may be relevant.

Research the Company

Review company information and verify the details that matter.

Plan Your Outreach

Use the research to plan a relevant first-touch approach.

Move Forward

Decide which accounts your team wants to pursue.

WORKS WITH YOUR SALES PROCESS

Use Discover at the top of your existing sales workflow.

Today, Discover surfaces recommended companies inside ExpoGenie. Moving them into your CRM, email, or other tools is on the roadmap as the beta develops.

Your event’s exhibitor list
Discover works from the company names and websites already on your event site.
Review inside ExpoGenie
See recommended companies and their research in Discover today.
CRM handoff (planned)
Moving selected accounts into your CRM is on the Discover roadmap.
Outreach & export (planned)
Drafting outreach and exporting records are planned for future releases.
BUILT ON EXPOGENIE

Prospecting connected to the platform that manages what happens next.

More relevant event context

Prospecting starts with knowledge of the event and the companies already connected to it.

A connected revenue journey

Move from identifying an account to selling and fulfilling its participation in the same broader platform.

Questions

Questions event teams ask us.

Discover is in an early beta, available to a limited group of customers while we build it alongside them. Capabilities are still expanding. Request early access to discuss whether your event is a fit.

Discover uses the company names and websites of the exhibitors already on your event site to find companies that appear similar. It does not use purchase history, revenue, or contact information.

An ideal exhibitor profile describes the types of companies your team wants to target, including relevant industries, segments, company characteristics, audience alignment, and other supported criteria. The profile can be reviewed and edited by your team.

No. Discover provides recommendations and research assistance to help teams prioritize outreach. Your sales team still evaluates the account, builds the relationship, and determines whether there is a genuine opportunity.

You can review the profile Discover proposes. More detailed editing controls are part of the developing beta experience.

Discover uses the company names and websites of the exhibitors already on your event site. It does not use purchase history, revenue, contacts, or data from past events. We will confirm exactly how your information is handled before you begin.

Your event information is used to support prospecting for your own account. We will review exactly how data is handled, isolated, and processed with your team before you begin.

Discover uses supported company data and research sources to assemble account information. Your team can review the details and verify them before using them in outreach.

Outreach drafting and sending are part of the Discover roadmap and are not yet available. Today, Discover focuses on identifying, researching, and prioritizing best-fit accounts. When outreach tools are released, messages will remain drafts until an authorized user reviews and approves them.

No. Discover does not contact anyone. It surfaces recommended companies for your team to review and does not send any outreach.

Not yet. Discover does not currently connect to a CRM or send records to another system. CRM and export handoffs are on the roadmap. For now, your team works from the recommendations inside ExpoGenie.

Discover is most valuable when it can use the event and exhibitor context already available in ExpoGenie. Early-access availability and packaging may vary, so our team will review the right setup with you.

Request early access and tell us about your event, your current exhibitor prospecting process, and your sales goals. ExpoGenie will determine whether the current early-access version is a good fit.

YOUR DATA & AI

Keep your team informed and in control.

Discover should make prospecting faster without hiding how recommendations were created or using customer information in ways event teams do not expect.

Discover works only from the company names and websites already on your event site. It does not use purchase history, revenue, or contact data, and we will walk your team through exactly how information is handled.

Discover surfaces recommended companies. Your team decides which ones are worth pursuing.

Discover does not send outreach or contact anyone. It helps you find and research companies, and your team takes it from there.

Build your next exhibitor pipeline from what you already know.

Request early access to see how ExpoGenie Discover can help your team identify best-fit companies, accelerate research, and prepare more relevant outreach.